Course Program: Sustainable Business Strategie
Target Audience: Mid and top-level executives.
This executive training course equips participants with practical tools to align profitability with sustainable business and marketing strategies. Using real-world case studies, financial analysis, and interactive group activities, participants explore models such as the Triple Bottom Line, Stakeholder Theory, and Creating Shared Value. The course emphasizes cost rationalization, customer lifetime value, digital transformation, and innovative service design. By applying Blue Ocean Strategy and financial forecasting, participants develop forward-thinking solutions that support strategic growth, operational efficiency, and national development goals in line with Qatar National Vision 2030.